As the holiday season approaches, businesses are gearing up for the annual surge in consumer demand. Kite Packaging, a leading UK packaging supplier, is proactively advising companies to secure their packaging materials ahead of the peak season by placing orders on or before Peak Packaging Monday, which falls on November 25th.

This strategic recommendation comes in response to the significant increase in packaging requirements during events like Black Friday and Cyber Monday. With online orders now constituting 26.8% of all retail sales, and a 4% rise in online spending compared to 2023, the demand for packaging solutions is at an all-time high.

Jake Kirk, Managing Partner at Kite Packaging, highlighted the impact of this trend:

“As the e-commerce market continues to grow, we as a packaging business have seen a huge uplift in order activity around the November – December period as people prepare for Christmas. Typical products are things like tape, boxes and mailing bags, and as well as the number of orders growing, we also observe a significant increase in order value. On average, November shows a 40% increase in turnover when compared with the rest of the year.”

To meet the heightened demand, Kite Packaging is urging businesses to stock up on essential items such as boxes, tape, and mailing bags. Additionally, the company emphasizes the importance of considering eco-friendly alternatives to align with consumer expectations and environmental responsibilities.

Failing to prepare adequately for the peak season can lead to several challenges, including delays in order fulfillment, increased operational costs, potential loss of sales, and diminished customer satisfaction. By planning ahead and securing necessary packaging materials early, businesses can ensure a seamless operation during the busiest time of the year.

Kite Packaging offers a comprehensive range of sustainable, high-quality packaging solutions designed to help businesses navigate the peak season with confidence. For more information, visit their website or contact their customer service team.