The 55th edition of Cosmoprof Worldwide Bologna is scheduled to take place from Thursday, March 21, to Sunday, March 24, 2024. In a significant shift, all salons will open simultaneously from Thursday, March 21. Cosmopack and Cosmo Perfumery & Cosmetics will run for three days until Saturday, March 23, while Cosmo Hair, Nail & Beauty Salon, dedicated to the professional channel, will extend to four days, concluding on Sunday, March 24.

This adjustment in the opening dates for the upcoming edition stems from the continuous dialogue that Cosmoprof maintains with exhibitors and attendees. The decision aims to facilitate B2B meetings during the fair, accommodating both international stakeholders and Italian professionals who prefer earlier interactions with suppliers and partners on Thursday and Friday.

The concurrent opening of all sectors aligns with the evolving market dynamics and addresses the evolving needs of operators. Cosmoprof aims to optimize professional attendance across all exhibition days, ensuring representative flows of diverse user types.

Special initiatives and projects planned for Cosmoprof Worldwide Bologna 2024 will be adapted to the new opening dates, featuring a robust calendar of events dedicated to exhibitors and visitors that will extend until Sunday evening.