Discover how Macsa ID revolutionized Bodegas Franco-Españolas' operations, ensuring 100% traceability of their iconic Rioja wines through advanced coding, marking, and labeling solutions.
Macsa ID Transforms Operations at Bodegas Franco-Españolas
Established in 1890, Bodegas Franco-Españolas stands as a symbol of the Rioja brand globally. Situated along the Ebro River, this winery, under the Eguizábal family since 1984, has evolved into a cultural hub in La Rioja, offering diverse wine tourism experiences.
Prior to partnering with Macsa ID, Bodegas Franco-Españolas relied on manual coding and labeling methods, hindering efficient product tracking throughout the supply chain.
With the digitalization of key areas within the winery, the need for an integrated traceability system became paramount. Macsa ID stepped in with a comprehensive solution, enhancing both bottle traceability and crate/pallet labeling, thereby streamlining operational workflows.
Macsa ID's HPD CO2 laser system ensures precise marking on bottles, facilitating 100% traceability. This high-definition laser, strategically positioned overhead, codes six bottles simultaneously, optimizing efficiency.
For secondary packaging traceability, Macsa ID employs its idTIJ thermal inkjet machine, applying datamatrix codes to each box. This user-friendly technology guarantees readability and versatility across various substrates.
The idBlocks 4042 belt labeller adds printed labels to wine boxes, featuring EAN codes and alphanumeric data for meticulous control over the bottling process. Its flexible design accommodates uneven surfaces or corner labels, ensuring accuracy.
Completing the labeling process, the idBlocks MLP 6015 system, equipped with a swinging robotic arm, swiftly places labels on pallets, achieving over 200 pallets labeled per hour. This tertiary packaging identification is vital for comprehensive traceability.
With Macsa ID's expertise and cutting-edge technologies, Bodegas Franco-Españolas now boasts seamless coding, marking, and labeling processes, ensuring the integrity and traceability of its renowned Rioja wines.
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