Intel’s Core Ultra 9 285K, part of the Arrow Lake lineup, has seen its new packaging leaked. The box features a sleek black design with silver accents, highlighting the CPU's unlocked feature.
Intel's highly anticipated flagship processor, the Core Ultra 9 285K, part of the new Arrow Lake CPU lineup, has seen its packaging leaked ahead of its official launch. Moving away from Intel’s traditional blue-and-white design, the new packaging takes on a sleek, modern black look with silver accents. The box is notably deep, featuring a silver inner box, likely a premium element similar to Intel's previous flagship models like the Core i9 12900K.
The Core Ultra 9 285K, set to debut in October 2024, is part of Intel’s strategy to cater to the high-performance gaming and enthusiast markets. The packaging highlights the ‘Unlocked’ multiplier feature, ideal for overclocking, and introduces the ‘Series 2’ branding, marking Intel’s shift away from the traditional generational naming conventions. This follows Intel’s previous Arrow Lake laptops featuring Core Ultra 100-series chips, and now extends to its desktop lineup with the Core Ultra 9, Ultra 7, and Ultra 5 processors.
The new box design, with its deeper structure and enhanced aesthetic, also signals Intel’s awareness of the unboxing culture among enthusiasts, making it not just about performance but also presentation. These packaging changes, combined with the technical advancements of Arrow Lake, signal a major step for Intel as it prepares to compete with AMD's Zen 5 lineup.
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