Eco-Products, a Novolex brand and certified B Corp, expands into the UK market with a portfolio of reusable, recyclable, and compostable foodservice packaging through local partner Vegware.
Eco-Products®, a certified B Corp and Novolex® brand, has announced its official launch in the United Kingdom. In partnership with sister company Vegware, the company will offer a full portfolio of reusable, recyclable, and compostable foodservice packaging solutions tailored to the UK market.
With more than 30 years of leadership in sustainable food packaging in the U.S., Eco-Products is bringing its experience to the UK to help foodservice operators meet ambitious sustainability targets. The product line will be distributed through UK-based Vegware, known for its compostable packaging and award-winning environmental consultancy.
“We’re excited to officially launch Eco-Products in the U.K.,” said Wendell Simonson, General Manager of Eco-Products. “Demand is growing for packaging that supports sustainability goals, and we look forward to working with the Vegware team to serve customers in their home market.”
The UK portfolio will include:
- Reusables: Including the new Veda™ collection—durable, high-performance items designed for closed-loop systems.
- Recyclables: Hot and cold cups compatible with UK recycling infrastructure.
- Compostables: Industrially compostable packaging aligned with Vegware’s existing composting support services.
Helen Mathieson, Managing Director at Vegware, added: “There is strong customer interest in reusable and recyclable options alongside compostables. This partnership lets us provide proven designs, reliable performance, and a joined-up approach to sustainable packaging.”
Eco-Products has been active in Europe since 2017 and sees this expansion as the next step in building a resilient and responsible packaging network across the continent.
As a Certified B Corporation, Eco-Products upholds the highest standards of social and environmental performance, transparency, and accountability. The company collaborates across the industry to rethink waste management and deliver packaging with genuine environmental benefits.
The launch is expected to support UK foodservice operations across various formats—from take-away and quick service to dine-in experiences—by offering practical, high-impact solutions that align with evolving regulatory and consumer expectations.
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