Reusable packaging is increasingly seen as the solution for reducing waste in sectors like takeaway food and drinks, according to a report by Zero Waste Europe. The study highlights that reuse systems can significantly lower greenhouse gas emissions—up to 54% in Aarhus, Denmark, and 34% in Berlin, Germany. These systems have the potential to replace single-use packaging in items such as cups, bowls, and boxes for pizza and burgers.

The report, conducted by Eunomia Research & Consulting, analyzed six different packaging formats used in Europe and assessed their climate impact. While reusable systems generally outperform single-use options in reducing emissions, challenges remain in adoption and cost-effectiveness, especially for small businesses. The most substantial benefits were seen with cups, where reuse had the highest potential for reducing emissions.

However, policy intervention is necessary to level the playing field between single-use and reusable packaging. Hidden costs like litter clean-up and carbon impacts make single-use packaging deceptively cheaper. Governments are urged to implement fiscal measures such as levies or taxes to make reusable packaging more economically competitive.

Complementary measures, including minimum reuse system requirements or even bans on single-use packaging, could help accelerate the transition. As the report notes, it is essential that public authorities take action, as reuse systems need both scale and proper frameworks to succeed.

Industry experts, such as Fernando Rodríguez-Mata of the New European Reuse Alliance, advocate for applying the 'polluter pays' principle, ensuring producers cover the entire lifecycle costs of their packaging. Only with these interventions can reusable systems unlock their full environmental and economic potential.

In conclusion, while reusable systems for takeaway packaging are not without challenges, they present a viable solution to the growing waste crisis. By addressing both cost and regulatory barriers, reuse can become a mainstream practice, offering substantial benefits for both the environment and businesses.